Google Ads is an online advertising platform that allows businesses to create and display ads on Google’s search engine and other websites. PPC (Pay-Per-Click) is a type of Google Ads campaign in which businesses only pay when someone clicks on their ad. To set up a Google Ads PPC campaign, businesses need to create an account, select keywords that are relevant to their business, create ads, and set a budget. Google then displays the ads to people who are searching for those keywords or browsing websites related to those keywords. PPC campaigns can be an effective way to drive traffic to a website, generate leads, and increase sales. However, it’s important to continually monitor and adjust the campaign to ensure it’s delivering the desired results and staying within the budget.
By considering these factors, you can choose a company that can help you create a successful Google Ads (PPC) campaign that drives traffic to your website, generates leads, and increases sales.
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